AIM Digital Group
94% Inbox rate; 54% Open rate; 11% Reply rate.
Client:
www.aimdigitalgroup.com
Industry:
Problem:
Needed to reach more prospects and potential partners via cold emails.
Solution:
2 Mailboxes set and maintained
2 Months campaign duration
2187 Prospects approached
8310 Emails sent
Campaign results:
94% Inbox delivery rate
54% Open rate
11% Reply rate
14 Sales opportunities
AIM Digital Group is a professional business brokerage founded in 2015 by an entrepreneur, Eric Afriyie, with a passion for delivering exceptional service to all clients through the completion of successful transactions. AIM specializes in buying and selling online businesses and websites. They offer various services, including valuation, deal flow, consultation, negotiations, marketing, and bespoke business search services.
The Before Hello team set up a scalable sending infrastructure focusing on strong deliverability, developed a dedicated strategy for a range of market segments, and created engaging, on-brand copy for each campaign to reduce potential spam issues and maximize campaign effectiveness. As a result, AIM Group expanded its client and partner base, growing revenue and improving prospect engagement.